A Coach for GENERATION Z

Generation Z, the generation after Millennials, are predicted to be more entrepreneurial, global, and unique than previous generations. Join Brandon's network to support and provide positive energy to Gen Z as they strive towards success on their own terms.

WHO SHOULD JOIN?

Parents

Prepare a great, supportive foundation for your child. Equip them to be successful in school and the “Real World”.

Educators

Learn ways to best engage and integrate technology into the classroom for your Gen Z students.

Gen Z Students

Born between 1995-2010? Learn how to achieve success on your own terms with Brandon and other mentors.

Employers

Enhance your workplace to engage and retain the creative and entrepreneurial Gen Z employee.

ABOUT BRANDON

Brandon L. Griffin is a digital native, Millennial, and success coach for students. Born in Gary, Indiana , Brandon’s entrepreneurial mind was nurtured at an early age. At the age of 12, during the dot-com boom, Brandon turned a hobby of designing websites into a business. In 2002, Brandon was introduced to the world of youth entrepreneurship. At 16, Brandon became a motivational speaker, received a host of ‘Young Entrepreneur of the Year’ awards, and founded FyeBye Magazine to encourage students to consider entrepreneurship as a career pathway.

In 2012, Brandon co-founded SMDG, LLC , a Northwest Indiana-based social media marketing firm, the first of its kind to be recognized as a Certified MBE (Minority Business Enterprise) in the State of Indiana.

Currently, Brandon is a Client Success Manager on USA TODAY NETWORK’s first team ever dedicated to national brand support for print and digital advertising services. Brandon is co-chair of Next Gen Forward at USA TODAY NETWORK; an employee resource group which creates programming focused on cross-generation diversity, inclusion, and professional development for the NETWORK’s Millennial and Generation Z employees.

Recent News & ArticlesMy Blog

With the oldest gen Zers ready to receive their diplomas, companies are surely scrambling to win them over, whether with the best benefits or a fulfilling mission.

The National Society of…
The 25 Companies That Gen Zers Dream of Working at

With the oldest gen Zers ready to receive their diplomas,…

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How the Internet of Things, Snapchat, and Kickstarter transformed the next generation of workers. This in-depth timeline will help you better understand Generation Z.

No matter your age, technology is fundamentally…
Who Is Generation Z? This Timeline Reveals It All

How the Internet of Things, Snapchat, and Kickstarter transformed the…

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Generation Z will be different from Millennials. Organizations interested in employing top Generation Z talent should consider these eight things.




While this isn’t a comprehensive list, it’s a strong start to attracting…
Companies That Do These 8 Things Will Attract Generation Z

Generation Z will be different from Millennials. Organizations interested in…

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Work is changing. Digital communications have made remote work commonplace. The gig economy is growing. And advances in artificial intelligence (AI) and robotics could upend the conventional workplace. According to the McKinsey…
Getting ready for the future of work

Work is changing. Digital communications have made remote work commonplace. The…

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Innumerable articles have been written on the millennial generation — who they are, how to reach them, what they want from their brands and so much more. We’ve been inundated…
Three Effective Steps For Appealing To Generation Z

Innumerable articles have been written on the millennial generation –…

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After witnessing the Millennial struggle with college debt, some teens are skipping post-secondary education altogether. The impact for organizations and companies looking to hire young talent? Many will need to…
Gen Z In The Workforce: How To Recruit And Retain Youth Generations

After witnessing the Millennial struggle with college debt, some teens…

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